1. Participate in chat rooms related to your targeted audience.
Watch what questions people are asking and ask others what
information they're interested in.
2. Examine what information is being broadcasted on tv, news and
talk shows. That pieces of information are usually hot topics.
3. Hang out in similar message boards. People leave questions
for the information they're seeking. That is a strong indicator
of subjects to write about.
4. Survey your web site visitors or current customers. Ask them
what type of articles they would like to see published on your
web site or in your e-zine.
5. Regularly check your site's guest books. People sometimes
leave questions or comments that would help you generate high
readership articles.
6. Check online bookstore's best sellers list. They're very good
resources for finding winning topics and ideas to write about.
7. Use the time of year to come up with good topics. You could
relate your content to the holiday season, things that happened
years ago during that time, etc.
8. Join some related e-mail discussion lists. Explore the
questions being asked and the subjects people are discussing.
9. Relate your article to a current fad that's going on in your
specific industry. The topic is usually interesting to your
target audience.
10. Make a file of visitor or customer questions you receive via
e-mail or phone. Usually, others have the same questions, but
never ask.
About Author :
Catherine Franz, writer, speaker, marketing master, specializes
in infoproduct development. More at:
http://www.MarketingStrategiesToGo.com and
http://www.AbundanceCenter.com. Including articles and ezines.
